Rito de-risks high-ambiguity work by leading and integrating across Product, Brand, UX & Engineering into flagship experiences.
Rito is a Cross-functional Authority and 0→1 powerhouse who leads at the intersection of strategy and execution as a Fractional Chief Product Officer, UX Leader, and Full-Stack Engineer.
When leadership and execution are already in place, he steps in as a Chief Integration Officer (CiNO) to fill the cracks across domains and keep execution aligned.
From first sketch to $50M-scale MVP—or rescuing in-flight initiatives, Rito embeds as a strategic partner exactly where momentum stalls, bridging bold ideas and rigorous delivery to create digital experiences that don’t just work... they move people.
Driving Flagship Outcomes Across the Product Lifecycle
Command the Market Narrative
You're not just building a product—you're building a category. Let's crystallize your narrative, harden your UX, and engineer a presence that commands attention in the markets that matter.
Pivot From Stuck to Scaling
When growth flatlines, we don't guess, we dissect. Together we'll surface friction, rebuild alignment, and drive toward renewed velocity with clarity and precision.
Vision & Strategy Alignment
When complexity and moving parts aren't working together, let's turn them into a focused roadmap—aligning product, brand, and go-to-market strategy into one clear direction.
New Product Incubation
Ideas are easy. Strong foundations & scaled execution are rare. From whiteboard to traction, let's architect and ship with intent, rigor, and readiness.
Product Due Diligence & Insights
Before you commit millions—or even your time—you need a surgical read on feasibility, UX, and product-market timing. Let's sharpen your edge before you make your move.
Quick Highlights
New York Times Site Feature: Built and launched a celebrity fansite featured in The New York Times to introduce the celebrity, generating top-tier earned credibility for the release.
View project →OSS Flagship Site Improvements: Shipped high-impact UX/architecture improvements across flagship OSS websites serving millions including Kubernetes, Ethereum, OWASP, LangChain, and Storybook.
View project →AAA Game Studio Global Press Coverage and Gameplay Fixes: Drove earned global coverage that pressured multi-billion-dollar AAA studio behind Call of Duty: Warzone to address critical gameplay issues.
View project →Industry Leader Brand Repositioning: Led a brand repositioning for an industry leader with a demonstrated footprint across search visibility and AI knowledge retrieval surfaces.
View project →NYFW Wearable Tech: Built a wearable FashionTech brand showcased at a tech-themed New York Fashion Week fashion show used by celebrity fashion designers featured in the event.
View project →Feature Interviews: Showcasing thought leadership and charisma on NYC's flagship WABC 77 radio and Stockhead magazine.
View press →Praised publicly by industry leader: After managing his brand repositioning and co-authoring an Ethereum blockchain standard together, Rito was praised publicly for his rare strategic acumen and abilities.
View Testimonial →Solo built end-to-end a complex blockchain dApp and AI game: He built and launched a complex production-quality OSS system that would normally take a team of specialists. It's the quintessential demonstration of Product, Brand, UX & Software Engineering integrated singularly.
View Documentation →
Engagement Structure
Rito offers flexible engagement structures—short-term, long-term, or ad hoc—at any point in the product lifecycle.
Pricing
Rito's work is typically high-impact and cross-functional, spanning Product, Brand, UX, and Engineering. Because scopes and constraints vary widely, engagements are structured case-by-case rather than sold as generic packages.
Minimum engagement: $8,000/month for up to 20 hours of fractional support. Fees vary based on scope, responsibilities, and expected impact.
Crypto-equivalents to US dollars may be acceptable at Rito's discretion.
In select cases, Rito may consider a hybrid compensation structure that includes equity or crypto.
Learn more about Rito and his visionary approach that earned recognition from the New York Times, top entertainment news outlets like ScreenRant and Celebrity Fashion Designers.
Core Domains Offered
Engagements within these domains may be offered at virtually any point in the product lifecycle, from early stage through maturity or even reinvention.
As your Strategic Synthesis Specialist, Rito embeds alongside your team to act as the connective tissue between vision and reality aligning product strategy, technical architecture, brand identity, user experience, and go-to-market direction into one coherent roadmap.
This is a strategic partnership where Rito coordinates with your team to get inside your challenges, design the structure, and accelerate quality outcomes across disciplines.
The result is a clarified product vision, a sharp system of execution, and a foundation that doesn’t just scale... it positions you for leadership in your space.
Testimonial
This guy is a strategic thinker and marketing planner & doer.
60-page deck to define your product image? no problem
Pitch your project to a committee, who doesn't even know what they want? you got it
Go from zero-to-guru in a month to understand your market in technical niche detail? done
Self-starter, comes back with solutions before you've specced the problem? on it
I've personally seen him deliver each of these. So money. And has full product turns under belt.
Book a free 30 minute discovery call to see how RitoVision can help you, just keep scrolling down!
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If you’d like to see more of Rito’s work or press coverage his work has received, check out these pages
